BRAND AND DIGITAL MARKETING STRATEGY
WHO I AM
I’ve always been fascinated by why people fall in love with brands and how a strong identity can transform a business.
My career kicked off in Client Success, the perfect playground for understanding customer needs. Around the same time, I launched my first business, MOD. TO MEASURE, a fashion tech helped shoppers to design bespoke Ghanaian-inspired casual clothing sourced and manufactured in Ghana. I learned how to build a brand from scratch with nothing but creativity and organic marketing.
HOW I WORK
My approach is personalised and direct. I’m flexible, working closely with some clients full-time and others just a few hours a week, delivering what you need within your budget. Every decision I make is backed by data, ensuring strategies are grounded in insight, though I believe there’s always room for a little intuition in marketing too.
TESTIMONIALS
I have undertaken consultation sessions with Elizabeth and I guarantee you that she is highly skilled and knowledgeable in her field. She not only has her finger on the pulse of consumer expectations but also knows how to help you tailor your product to your customer base.
— Sarah Ozo-Irabor, Books & Rhymes
